Pest Control Specialists Only

Your technicians solve the pest problem.We solve the lead problem.

We build Facebook ad funnels that turn homeowners searching "roaches in kitchen" into booked appointments — before they scroll to your competitor.

$7.42
Avg. Cost Per Lead
312
Leads / 30 Days
11.3×
Avg. Client ROI

Trusted by 40+ pest control operators across 18 states · No long-term contracts

business.facebook.com/ads/manager
Riverside Pest Solutions
Oct 1 – Oct 31, 2025
● Active
Cost Per Lead
$7.42
↓ 68% vs prior agency
Total Leads
312
↑ 4.1× previous month
Lead Volume — 30 Days+412%
Ad Spend
$2,314
Booked Appts
187
Show Rate
79%

Live campaign data · Client dashboard · Oct 2025

Riverside Pest Solutions

Riverside, CA · 3 trucks

Before Exterminate
Monthly Leads
34
Show Rate
41%
Booked Appts
14
Monthly Revenue
$6,200
Cost Per Lead:$23.40

We were paying $23 a lead and half of them didn't answer the phone. I'd burned through two agencies and was about to give up on Facebook entirely.

Daniel Morales, Owner, Riverside Pest Solutions
● After Exterminate
Monthly Leads
312
Show Rate
79%
Booked Appts
187
Monthly Revenue
$41,800
New Cost Per Lead:$7.42
Sponsored · Facebook Ad Creative
Pest control technician in protective gear spraying kitchen, Facebook ad creative for Riverside Pest Solutions
Riverside Pest Solutions — Same-Day Service Available
Book your inspection today

First month we had 312 leads at $7.42 each. I had to hire a part-time scheduler just to handle the booking volume. That was week six.

Daniel Morales, Owner, Riverside Pest Solutions
11.3×
Average Client ROI
Across 40+ pest control operators · Last 12 months
● After Exterminate
Monthly Leads
847
Cost Per Lead
$8.14
Attribution
Full
Monthly Spend
$6,890
New Cost Per Lead:$8.14
Sponsored · Facebook Ad Creative
Professional pest control team with branded trucks, Facebook ad creative for Gulf Coast Exterminators regional campaign
Gulf Coast Exterminators — Same-Day Service Available
Book your inspection today

Now I open one dashboard Monday morning and I know exactly what every dollar did over the weekend. That visibility alone was worth the switch.

Sandra Tran, VP Operations, Gulf Coast Exterminators

Gulf Coast Exterminators

Houston, TX · 18 trucks · 3 locations

Before Exterminate
Monthly Leads
198
Cost Per Lead
$19.80
Attribution
None
Monthly Spend
$3,920
Cost Per Lead:$19.80

We had three locations and three different agencies charging us different rates, running different ads, with no unified reporting. It was chaos.

Sandra Tran, VP Operations, Gulf Coast Exterminators
47
New Leads Last Weekend
Median across active client accounts · Without a single phone call

ProShield Pest Management

Southeast US · 47 trucks across 6 locations

The Challenge

Six locations, six different ad accounts, zero consistency. Their in-house team was spending $18,000/month with no attribution model and couldn't tell which location drove which lead.

The Result — 60 Days
Monthly Leads
1,847
+340%
Cost Per Lead
$9.12
↓ 72%
Ad Spend
$16,842
Saved $1,158
New Hires
8 Techs
To Handle Volume

“We hired eight new technicians in sixty days because we couldn't keep up with the bookings. That's a problem I'm very happy to have.”

— Marcus Webb, CEO, ProShield Pest Management

Get Your Custom Ad Audit

We'll analyze your current ad spend, identify exactly where leads are leaking, and show you what a $7-9 CPL funnel looks like for your service area.

Response within 1 business day · No spam, ever

Leads in 14 days. Not 14 weeks.

We've built this same funnel 40+ times. The process is tight, the timeline is real.

01
01Day 1–2

Ad Account Audit

We dissect your current account — or build from scratch. Every dollar of wasted spend is identified before we touch a campaign.

02
02Day 3–5

Funnel Architecture

We build the three-ad sequence: awareness hook, urgency retarget, and booking close. Each ad has one job.

03
03Day 5–7

Creative Production

Pest-specific ad creative — roach hooks, termite urgency, rodent seasonal. No generic stock photos that scream "agency template."

04
04Day 8–14

Launch & Optimize

Live in week two. We monitor CPL daily and kill underperformers fast. You see the dashboard. No black boxes.

Free Download

The Pest Control Facebook Ads Playbook

Not ready to talk yet? Take the playbook. 47 pages covering ad creative that converts, audience targeting for service areas, and the exact funnel structure we use for every new client.

  • The 3-ad sequence that books appointments on autopilot
  • Service-area targeting that eliminates wasted impressions
  • Creative hooks that work for roach, termite, and rodent campaigns
  • How to set up lead attribution so you know what's working

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